How should I care for my denim?Updated 14 days ago
Caring for Your Denim
A little extra care goes a long way! Follow these tips to help your denim look, feel, and fit its best for years to come:
- Skip the wash after every wear. Denim doesn't need to be washed each time you wear it.
- Give it a break. Let your jeans rest for 1–3 days between wears so the fibers can recover.
- Skip the dryer whenever you can! High heat can damage the elastane fibers that give your denim its signature stretch and shape, causing them to weaken or buckle over time. For the best fit and longest life, we recommend air drying your denim after washing.
Our denim is crafted with a blend of natural and performance fibers to deliver the signature stretch and bounce-back you know and love. Giving your jeans a little downtime between wears—and washing them gently when they need it—helps those fibers stay strong, so your favorite pair keeps fitting beautifully, wear after wear.